More focus is put on keywords

Remember to not fragment your paragraph too much otherwise, it will automatically difficult to understand the overall point of the post. Multiple pages targeting the same keyword tells your users that your content is probably stretched thin, and it also signals Google that your content may not match your keywords …

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Ridiculous rules about SEM

Cornerstone content (in short: assigning one main page per content and linking that from related pages) shows how internal linkscontribute to your site structure. Not only can it improve your website's search visibility, but it will improve your user-experience and reduce bounce-rates. Could storytelling in business be of real value …

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Apply these secret techniques to assist with web crawlers

Use plagiarism checkers to avoid unintentional duplication. Remember, "research" doesn't mean stealing. Black hat SEO tricks are bad, however as they often result in sites which do not engage with your audience, they come off "spammy" and to make matters worse, black hat SEO practices often get your page penalized …

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Informative details on improving blogs

But most businesses don't realize just how much you can do with them. Ideally, you want to include your targeted keywords in your headings, but not in every subheading as that will often cause these headings to become unreadable or repetitive. Do you get good customer responses when you're searching …

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The latest trends in white hat SEO

Black Hat is the tactic of using repetitive, unrelated (and sometimes, hidden) keywords on a website that focus on attracting search engines to list their content (sometimes that are not even related to the keywords) as high as possible. One of the best ways to learn about you and your …

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Boost site speed and utilise gateway sites

The biggest disadvantage of SEO is you cannot quickly reduce your sales or leads for a few weeks if they have built up too quickly. This funnels extra page authority to those specific pages, giving them more of a chance of ranking (and more earned referral traffic, too). Though buying …

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Does the Yahoo indexer really care about reporting

On the other hand, local markets have yet to see that level of saturation. The goal of search engine optimization is to have the search engine spiders not only find your site and pages but also specifically rank the page relevance so that it appears at the top of the …

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Mobile-First Indexing: Fix issues around doorway page

Properly optimizing your images can help you take advantage of using photos to generate empathy, increase trust, and improve a visitor's experience without hampering load time which could affect your SEO ranking. With all the signals in the Google algorithm - and there are hundreds of them - why would links still …

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Who else wants to know the mystery behind plugins ?

Know your audience - surveys and your analytics software can help you get a better picture of your typical visitor or client. Consider developing marketing personas, or characters that represent your ideal site visitors and customers. Then think about what kinds of content those personas would be looking for. The next …

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How to diagnose rankings related issues

Google uses over 200 ranking factors, and some of the most powerful ranking factors involve backlinks. An authority website is a site that is trusted. It's trusted by its users, trusted by industry experts, trusted by other websites and trusted by search engines. When a page provides little to no …

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Pay attention to keyword research

Your pre-production space is almost exactly the same as your live site. That's a huge amount of doubled-up content. A person's evoked set consists of the brands the individual considers in a purchasing situation. If you go to Google and put in the same search and put "Facebook" after it …

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Learn to do non reciprocal links like a pro

Description meta tags are important because Google might use them as snippets for your pages. Note that we say might because Google may choose to use a relevant section of your page's visible text if it does a good job of matching up with a user's query. More and more …

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Understand How Google SERP Works

Growth hackers extend beyond marketing into product development, because user retention is a key goal. How do you educate people so they do value it? As you know, it's not enough to just do "on page" corrections and create quality content. I asked where I could find rockinghorses . Recently, I …

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The untapped goldmine of white hat SEO

Competitor analysis is nothing new, and companies have been researching their competitor's links for years. However, by looking at the competitor's backlinks and manually reviewing which links are worth having, you can then perform a link outreach and try to get a link from the same referring site. When searching …

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The infamy behind analytics

Search engines were nothing new; the first one was Archie created back in 1990, and there had been more than a few created between then & when Google launched (most notably Yahoo!) I'm going to show you how to make sure that Google and other major search engines are reading the …

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Find a good selection of websites using interesting quality

Do they use the keyword target? Keyword density refers to the number of times a particular keyword is used in the content of your website. Google has become tremendously more sophisticated about the signals that it does consider when it comes to applying relevance of keywords to a particular site …

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How we improved our gateway sites in two days

If you look at the big picture, social media opens opportunities that eventually lead to SEO benefits. Personal digital assistants, such as Applees Siri, have increased the amount of voice-based searching that takes place. Keywording like crazy for product pages, blogs, and press releases is not where it's at for …

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Update your plugins on a regular basis

If you have several versions of your site in different languages, add visual cues linking to your multilingual content in or near your top navigation. For example, you can use flag icons to link to each country or language's site. Apple even has a page that lists all the countries …

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Does Bing really care about gateway sites

It is a well-known fact that Google and others are continually modifying their secretive search engine algorithms and thus their SERP rankings. The percentage of people who respond to banner ads steadily shrinks. Computer and database technology can average or allocate a portion of these costs to individual customer records …

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Focus on ROI Instead of webmaster tools

In fact, there is a certain amount of value in simply appearing in search results for terms directly related to your business. Choosing a keyword-friendly domain name is crucial to the success of your SEO campaign. Search engines will index a domain name that is also part of the page …

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Make meta tags your centre of attention

Bing is also struggling to cut into Google's market share, but it has made some inroads thus far. The prospect of Google penalties strikes fear into the hearts of most webmasters -- or at least the ones who don't fully understand them. Like other forms of community building, blogs take lots …

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Think like a human not a robot when it comes to domain authority

Beauty is important and usability is even more critical, however, neither will work for your revenue stream if no one comes to the website. On-page optimization is what you do on your website to influence SERPs on Google. An advertisement placed in more than one venue reduces competing ad interference …

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